Keep Your Content Fresh on Social Sites

Posted by on Aug 29, 2018 in blog

Keep Your Content Fresh on Social Sites

           Brand awareness and engagement with your followers all depends on the content you are posting on your social media websites and how fresh it is. No fan or follower, no matter how dedicated he may be, will engage or continue to follow you if you are posting the same type of content time and time again. Here are a few tips you can use to keep your content as fresh as possible and to engage as many users on these sites: Hashtags Are Big Hashtags are trending right now and you need to make sure that you’re using them. You can rest assured that your competition is. These hashtags are appearing on all different social sites including Instagram and Facebook and they are used to highlight the post and to make it reach larger audiences. Work with Influencers If you aren’t working with influencers yet, now is the time to start. In order to develop your brand name even further, strike up a relationship with a blogger, a celebrity or another well-known social media star that is somehow relevant to your industry. Tell Stories This is also another big trend that can be used on Facebook, WhatsApp, Instagram, Twitter etc. Share videos, stories and insights with others to keep your content fresh. Go Live Connect with your audience by going live so that you can interact with them in real time. You can invite guest speakers to increase your audience base and anybody that is watching can share their comments and questions with others. Add a contest to the live broadcast and watch as consumers roll in to learn more about your brand. If you aren’t keeping your content fresh on social sites you are losing followers. In order to keep your brand viable, you must be able to connect with the people that need and want your product the most. If you are looking for any help with content on your social media channels, or have any questions about social media and how it will help you and your business, please contact us at www.qodesocial.com. We are the social professionals that can build up more engagement and followers for...

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The Most Popular Social Media Websites in 2018

Posted by on Aug 22, 2018 in blog

The Most Popular Social Media Websites in 2018

Social media continues to change and expand and throughout 2018 we have seen many different ones evolve. Here is a list of the top 10 social media websites in 2018 and the number of active users that are using the site monthly. Facebook – The active monthly users for Facebook currently sits at approximately 2.2 billion. YouTube – There are approximately 1.9 billion people worldwide that are watching YouTube videos every month. Instagram – Instagram continues to remain popular and boasts about 1 billion active monthly users. Qzone – This popular social media site has approximately 563 million users. Weibo – Approximately 376 million people are active on the Weibo website. Twitter – This site currently has 336 million active members. Reddit – Reddit sits right behind Twitter with 330 million users. Pinterest – Coming in at number 8 in line, Pinterest has about 200 million members. Ask.FM – Approximately 160 million people use this social site every month. Tumblr – Tumblr remains strong with about 115 million active users. YouTube continues to narrow the gap with Facebook as videos remain a popular source of entertainment and information. Within a year, more than 300 million new users joined this social site. Facebook has grown from 2.13 billion users in December 2017 to 2.23 billion in June, 2018. About 15 million new active users are flocking to the site every month. It’s clear to see that with so many active users on the different platforms, any business should be using social media sites for marketing and advertising purposes. If your business hasn’t yet embraced social marketing or isn’t using it to its full potential, please visit our site at www.qodesocial.com to learn more. We offer a variety of services to ensure you are reaching your targeted audience on the most popular social...

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Social Media for Businesses in the Wedding Industry

Posted by on Aug 15, 2018 in blog

Social Media for Businesses in the Wedding Industry

Social media has changed the landscape for weddings and the planning for them. In the past only the guests at the wedding could see the bride and groom up close and personal on their wedding day. Things have changed, however, and now anyone can view the momentous event up close and personal through social media channels. Social media has also changed the planning for weddings and if your business is at all connected to the wedding industry, you should take note. People are looking for wedding planners through social channels and are always looking for recommendations. If you have a strong, social presence you can be found by the people that are looking for your services. If you don’t, you’ll be giving business away to your competitors. Social networks have become the new way to shop, especially for millennials that are preparing to marry the person of their dreams. While you should definitely have a good website set up, you can get a lot of customers by making yourself known on social media. Besides strengthening your presence, you can also use targeted social media advertising to get more clients. People are looking for planners that use today’s technology to get things done. They want to be able to text the planner to find out what’s going on, chat with them in real time over the Internet and keep in touch through emails. It’s a new age of technology for wedding planners and for anyone in the wedding industry, so you want to make sure you are as easily accessible as possible. One of the best social media platforms for companies operating in the wedding industry is Pinterest. Pinterest has become one of the go-to resources for choosing floral arrangements, wedding dresses, tuxedos, decorations, cakes and much more. It is important to remember to keep in mind the other social channels such as Facebook and Instagram, as they have quite a heavy impact as well. With the fall season fast approaching, soon-to-be couples are looking for ideas for their weddings and you can provide them on social sites. This is where your target audience is hanging out and where you can best connect with them. Here at Qode Social, we are dedicated to helping you grow your business and help you find the perfect audience for your business through social networks. Find out more about marketing and advertising on social media by visiting our website at www.qodesocial.com...

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Is Your Business Using Social Media As a Resource for Customer Service?

Posted by on Aug 1, 2018 in blog

Is Your Business Using Social Media As a Resource for Customer Service?

  If you want to improve your customer service there are different strategies that can be put into place on social media sites. Many customers don’t want to pick up the phone to receive service and would prefer to get in touch on a social platform. In many cases the response rate is much faster and it can be done using a cell phone when a person is on the go. All businesses must understand that social media will be the customer service platform moving forward and many social sites are producing new tools to make customer service as fast and easy as it can possibly be. Customers want to contact businesses in the easiest way possible and are looking for the fastest response times. A lot of customers head to Twitter and Facebook to contact companies even if the businesses aren’t yet set up to handle consumer inquiries this way. Companies that aren’t equipped to respond quickly to inquiries, complaints or general feedback on social sites can expect to receive negative publicity as a result. Too much negative feedback from consumers on social sites is a disaster for a business. Social response teams need to be set up to monitor and respond to customers quickly. All feedback that is coming in isn’t negative and the social site can be used to also share testimonials and positive reviews with others. This is a great way to build up brand awareness since many consumers are looking for input about a product from another consumer before making a purchase. If you aren’t set up for social media customer service yet, it’s time to get on the bandwagon now. We can help you get everything set up and we can even manage your accounts for you. If you have any questions at all about our line of social media services, please visit our website today at...

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Are You Using LinkedIn to Build Connections and Networks?

Posted by on Jul 18, 2018 in blog

Are You Using LinkedIn to Build Connections and Networks?

In the digital world of business it’s more important than ever to establish a well-grounded social network with a variety of connections. Companies can reach out to others through LinkedIn to build a solid list of connections that can help strengthen a business. If you haven’t yet established a LinkedIn presence, it’s time to join the other companies that are on this site to connect with them. LinkedIn marketing can drive in more business, increase brand awareness, educate customers and promote job opportunities in your company. It’s important to get your brand established on LinkedIn in order to instill confidence in your business. Company Page Setting up a company page for your brand is the first step towards making your business known to others on this social site. If you don’t yet have a profile on LinkedIn, you’ll need to get one set up for your company before working on your page. It will need to be set up properly using the right keywords that will attract others to your page. If you don’t know how to set up your profile and need help with your LinkedIn company page, you can give us a call today at (416) 226-0563.   LinkedIn Marketing The first thing you need to do is establish some goals for your social marketing. You can use this site for social selling, to establish your business as a leader in the field or to recruit talented individuals into your company. Examine what you’d like to achieve and then focus on the most important one first. When you set out specific goals that are measurable and time-limited, you can remain focused and get the job done. One of the best ways to get more followers on your page is to publish valuable updates and articles regularly. These will appear in the news feeds of your followers and will help to build up more connections. You should add an image to the content as well since it has been proven that 98% more comments are provided to posts that include an image. You can also link any creative content such as videos you may have to LinkedIn. Another way to make a lot of connections is to join a LinkedIn group and become an active participant in it. When you participate in discussions in the group it will naturally attract more visitors to your page. LinkedIn can often be ignored as a valuable social media site. However, it holds a place of its own and that is important and relevant for businesses. If you need some help getting set up on LinkedIn or managing your social account, please visit our website at  www.qodesocial.com, and fill in the contact form. We are happy to help and we’ll get back to you...

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