Twitter Adds Stickers

Posted by on Jul 6, 2016 in Social Media Trends

Twitter Adds Stickers

Lately, Twitter has been switching things up in terms of usability. They recently improved their tweeting platform by increasing the character limit. You can check out our Twitter Breaks Character Limit post to learn a little bit more about it.   Connect your photos to the world with a visual spin on hashtags: tap #Stickers to peel back a fun new way to search. pic.twitter.com/YVy7r53Nja — Twitter (@twitter) June 27, 2016   On top of breaking their character limit, they have added another new feature; Twitter has now introduced stickers. If you aren’t familiar with stickers, they were originally on Snapchat and stickers allow users to add emoticons, shapes and objects to a photo to make it more fun and exciting. Adding stickers to your photos you are tweeting is easy- below we break down how to get started:   Write your tweet Click the camera symbol when you’ve finished typing. To the right of your screen and at the bottom you will find 2 different symbols. Click the smiley face symbol to access your collection of stickers. Feel free to re-size or adjust the sticker however you want. To delete a sticker grab it and drag it to the garbage bin on your screen and remember you can add over 20 stickers to a photo! Voila! Now you can tweet your new creation!   As more and more social media platforms step their game up, other platforms will need to improvise in order to stay current. Expect lots of your favourite platforms to be adding features that their competitors are using. It’s important to stay up to date with platforms and their new developments. Our blog will always let you know about the newest updates in social media marketing and management because our knowledgeable staff are well versed in the newest techniques and tools. Allow us to help you take your marketing to the next level! As Toronto’s leading social media management company, we create memorable campaigns, get your audience talking, and strengthen your brand presence online. For more information about our services, contact 647-951-0763 or fill out our convenient online...

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Emojis- The New Language

Posted by on Apr 27, 2016 in Discussion, Social Media Tips, Social Media Trends

Emojis- The New Language

There’s no denying it- emojis have become an integral part of how we communicate on social media. Many people use emojis to convey their emotions in a visual way, while others use them ironically, or to represent a visual story. Emojis have become their own virtual language and knowing how and when to use them separates the social media amateurs from the pros! If you need help deciphering the emoji language and using it to your benefit, we are here to help. Many emojis are self explanatory, like a smiling face ????, but what about these commonly used, more cryptic emojis:????????,????, or ????????? These are the emojis that accompany many social media posts, but using them in the correct context can be hard to achieve. As an example, the “praise hands” are used in any situation in which pizza, Beyonce, or other popular praiseworthy subjects are present. Case in point: This tweet utilizes several emojis and is an accurate representation of one way emojis are used in social media today; they are added as a visual representation of a user’s emotions and reactions to the subject. Navigating the emoji waters ⛵️ is quite easy once you get the hang of it! That brings us to our “Qodehack” of the day: how to access the emoji keyboard on a desktop or laptop! Previously thought to only be accessible on mobile interfaces, there is a simple way to access your favourite emojis when tweeting or posting from your computer. On a Mac, the simple key command is COMMAND+CONTROL+SPACE BAR. While on Facebook, Twitter, Skype, etc. using this command will bring up the “characters menu” which includes the full emoji selection! On a PC (Windows 8+) activate the touch keyboard, which will have a smiley emoticon that will give you access to emojis. How can emojis help your business? Well, using them strategically and in the correct context will gain you big social media points with your audience, especially if your target demographic is millennials. They will see that you are engaged in the culture and they can appreciate a well-played emoji. Forever 21 is an example of a business utilizing emojis to their benefit, appealing to the younger generations that most engage in emoji use: Whether you are new to the emoji game, or an emoji pro, Qode Social can provide our expert advice when formulating a social media strategy. We can even craft a campaign unique to your business that will get followers engaged and interested in your content. As the best social media marketing company in Toronto, we can get your business noticed online. Contact us today via our online form or call us at 647-951-0763, and together we can begin formulating an exciting and effective social media campaign for your...

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New Facebook Reactions – like or dislike?

Posted by on Feb 24, 2016 in Discussion, Social Media Trends

New Facebook Reactions – like or dislike?

Today, Facebook introduced a new update to the “like” system; now users can use “Reactions” to express emotions on posts. The update allows Facebookers to choose one of five new emotion buttons – “Love,” “Haha,” “Wow,” “Sad” or “Angry”. On a desktop, you hover over the like button with the cursor to see the new emotions. The function of the like button itself won’t be affected, as clicking on the like button will just give the traditional thumbs up. These five reactions are the first wave of new emotions to be introduced to Facebook this year. Facebook is expected to debut other “Reactions” but have kept quiet about a heavily sought after “dislike” button. The updated feature received mixed reactions online- some users are happy that they are now able to express different opinions on posts while others seem to find the update pointless: “Facebook Reactions just added new purpose to my life. Now you’ll all know which one of five emotions I am feeling the strongest” said user Chase Christensen. “In today’s version of ‘news that we will all freak out about that actually means nothing’… Facebook added Reactions.” responded Dan Amarante, another Facebook user. The biggest change may not be the “Reactions” themselves but rather the impact the new system will have on post and ad delivery- posts with positive reactions will have a better chance of being placed in timelines; overall, a posts’ positive/negative reaction ratio will affect how it reaches timelines. Will this become a trend among other social sites? Will Facebook introduce Reactions to Instagram? Do you like or dislike the newly added Reactions? Are you excited for Facebook to roll out more reactions, possibly a dislike button? Worried this new feature might have an impact on your posts? Contact us to bring on the positive...

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