Hit up these Toronto Patios before Winter comes

Posted by on Nov 12, 2016 in blog

Hit up these Toronto Patios before Winter comes

Although winter is quickly approaching, patio season is far from over. There’s nothing more relaxing than sitting outside and having a few drinks with your friends – that’s why heated patios are key for comfort. We’ve gathered a list of our favourite toasty Toronto patios- make it your goal to visit one this weekend (bonus points for hitting all 3): Gusto 101 Address: 101 Portland St. I mean, how amazing does this patio look? It ticks off all our boxes – great aesthetic, comfort and delicious Italian food. Photo: Gusto 101 Cold Tea Address: 60 Kensington Ave This Kensington market secret is the best option for a low-key night out with friends. The patio is the closest thing you’ll get to a backyard house party- with little dress code expectation and a lot of room for all your shenanigans. Photo: Jesse Milns El Catrin Address: 18 Tank House Lane If you’re in the mood for the perfect mix of authentic Mexican cuisine and aesthetic, the El Catrin will be your new weekly Friday night stop. Located right in the heart of the Distillery district, the rooftop, heated patio makes for the perfect cozy night out. Photo: El Catrin    ...

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Human Sized Board Games are Now a Thing in Toronto and We Are Here For It

Posted by on Oct 20, 2016 in blog

Human Sized Board Games are Now a Thing in Toronto and We Are Here For It

Let’s face it- board games are still one of the most underrated social activity. Board games nights are a thing of the past, and most of us board game aficionados get shafted when we even try to suggest it as a group activity (except when pairing with #WineWednesday). Aside from your usual visit to Snakes & Lattes, there aren’t too many opportunities to enjoy a night of board games with your friends, that is, until now.   Exclusive Sports Rental has ridiculously giant versions of some of your favourite board games for rent. You can enjoy large sized versions of Jenga, Snakes & Ladders, Chess, and Scrabble, along with some other classics. These giant indoor/outdoor games can be rented on a day-by-day basis, or you can rent them for the whole weekend if you feel like board game binging. If this doesn’t sell you on the board game life, we don’t know what will. View the full line-up of life-sized board games at Exclusive Sports Rental. We’re kind of board games experts here at Qode Social; an office round of Monopoly can get pretty intense (we’re also pretty into Monopoly Deal but it doesn’t have a board so we aren’t sure if it’s classified as a board game?).  We’re also experts on social media! We’re the best social media marketing company in Toronto. Give us a call today at 647-556-3267 or fill out our online form to get started on building your social channels (you can talk to us about board games...

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What Are Social Media Bots, and What Do I Need to Know?

Posted by on Oct 7, 2016 in blog

What Are Social Media Bots, and What Do I Need to Know?

  If you’re not familiar with bots, here’s a brief explanation of them. They are algorithms that operate on social media networks and can appear to be a real user. Some are simple while others are quite complex. These bots can create a lot of chaos on social networking sites. To a real user, they can appear to be very real. They can be built using freeware and may hold a conversation with you or another person while pretending to be a real human. It’s estimated that 30% of the people on social media sites can be easily deceived by these bots. Anytime you accept an offer to friend somebody you may be allowing a bot to compromise your social media channel. An Example A bot can encourage you and your friends to use a specific product and once he has gained your trust you may decide to try this product out for yourself. You think that this bot is real and that he is offering helpful advice. Actually, he is a bot that has been programmed for a specific purpose. It’s estimated that 7% of the tweets coming from Twitter are being made with a spam bot. You may even have one following you right now! To see examples of these bots take a look at the list appear in on statuspeople’s twitter account. You can access it at “@statuspeople”. This list was put together to spot Twitter followers that are fake and 99.9% of them are not real. You’ll be surprised, though, to see how real they appear. What Social Media Bots Can Do Social media bots can create a lot of mischief. They send out spam and often to try to persuade you to buy something or trick you into sharing your password or personal details. A specific content piece, for example, may have tons of bots that appear to be reading it, liking it and engaging on the topic. This content would start trending simply on the amount of action surrounding it. As well, bots can limit free speech by spamming a stream with a lot of tweets in order to push important messages down on the page. Although many marketers use bots on social media, using bots can have a negative impact on your business. Your customers will easily notice that you are using bots if your responses and interactions look to be automated or inauthentic. Qode Social can help you organically build a following and genuinely interacting with your customers on social media. Contacting us at 647-951-0763 or send us an email to learn more about what Qode Social can do for your...

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Using your Social Media audience to Market your brand

Posted by on May 19, 2016 in Social Media Tips

Using your Social Media audience to Market your brand

  Social media is a great way to market your business and your brand. Being consistently active on all social mediums is a great way to grow your audience. However, your social media followers don’t want to be bombarded with constant advertising; creating fan engagement and letting your audience market your brand is a great way to maximize your social media presence without overloading your audience with ads. Encourage Engagement A great way to get your audience to connect with your brand is to encourage engagement. Instead of just posting a photo of your product, asks fans to send in photos of them with your products. Using a specific brand-related hashtag is a great way to keep track of all your responses. A great example of this was Coca Cola having the branded bottles; they encouraged people to take photos when they found their name on a bottle and share it. Create Opportunities One of the greatest resources for encouraging fans to engage is Snapchat. Using Snapchat to interact with your audience makes your brand feel personable and best of all, it doesn’t feel like marketing! Snapchat users send hundreds of snaps lately that talking about/showing your product for a few seconds doesn’t make it look like you’re marketing, when in fact you really are. The introduction of Snapchat filters has allowed brands to create a fun way to encourage followers to market their brand. A great Snapchat filter will be shared in a Snap story seen by everyone; ideally marketing your brand to hundreds of potential clients with a simple filter. The tactic you use to approach your social media can make or break a marketing campaign. Our Qode Social team is experienced when it comes to creating the best possible social strategy for your brand. Our packages offer very specific and tailored campaigns that are effective and optimized for interaction; that’s why we’re the best social media marketing company in Toronto! To get started or inquire about or social media services, contact Qode Social online or give us a call at...

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