Explore Your Options with the New Twitter Tab for iOS and Android

Posted by on Jan 27, 2017 in blog

Explore Your Options with the New Twitter Tab for iOS and Android

Explore Your Options with the New Twitter Tab for iOS and Android The Moments tab on Twitter is being replaced by a new Explore tab that will bring together search, Moments and trends and it closely resembles the Explore tab found on Instagram. The Moments tab has highlighted notable Tweet collections that have been put together by editors at Twitter and they’ll still be available in the new Explore tab but will be de-emphasized. Just as you see on Instagram, the icon for this tab is a magnifying glass. When you click on it, you’ll have access to a number of discovery and search features rolled into one on its mobile toolbar. Search, Moments, featured videos and trending hashtags can now all be found in the same place. While none of these features can be considered new, they have been scattered on the Twitter app. Now they’ll all be accessible under the magnifying glass icon. In the past, the Moments tab didn’t turn out to be a game changer for the company so it’s time to say goodbye to the standalone tab. Users with an iOS platform on their mobile devices should see the changes implemented on Thursday, January 26 while the new changes will appear in the coming weeks for Android users. While the new tab looks good enough, there may be room for further improvement. For example, you still can’t see the top links of the people you are following or the tweets that have been most retweeted during the day. We’re waiting anxiously for that one to appear! You may have already noticed the Explore tab on your Twitter app. The company has been testing it on a select group of Twitter users on both Android and iOS platforms since October. It has now become a permanent feature that makes the platform even more social by featuring content that’s even more interesting. It’s a bold move by Twitter intended to put some organization into the data flow in a user’s account. Nothing is really going away with this new tab though. The company is just trying to make it easier for users to find what they want. Social media is expanding on a daily basis and if you aren’t yet promoting on this type of platform, you should be. This is where your potential customers are gathering to find out more about current events and what others are thinking. Contact us today at 416-226-0563 . You can also browse through our website at www.qodesocial.com to find out more about expanding your social presence on Twitter, other social media sites and our social media...

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New Festival this Winter in Toronto

Posted by on Jan 19, 2017 in blog

New Festival this Winter in Toronto

Toronto Light Festival    Now that the holidays have died down the dullness of winter is hitting Toronto, but not to worry something new and bright is about to illuminate the streets of the 6ix. Toronto’s Light Festival is here and ready to wow! What: A showcase of incredible art pieces all created by lights. This unique art exhibit showcases pieces from a variety of different artists. By using lights as their medium they are ready to brighten up the distillery district with this innovative installation. Where: The Historic Distillery District Toronto When: The festival runs from January 27th – March 12th . Starting each night at dusk the lights run until 10pm Sundays – Wednesdays and 11pm Thursdays to Saturdays Cost: Free Photo Courtesy of The Distillery District With over 13 acres and 44 buildings lit up with 1000’s of lights, this event is one worth leaving the comfort of your homes to attend. Grab a coffee at Balzac’s and walk the streets of the distillery district. Take in the beautiful heritage buildings from a new perspective and enjoy the art these marvelous artists have created for Torontonians to enjoy.   For more information on the festival check out their website: www.torontolightfest.com and make sure to use #TOLIGHTFEST because your pics will most certainly be insta worthy. Tag us while you’re at it!...

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2017 Social Media Images Guide

Posted by on Jan 17, 2017 in Social Media Tips

2017 Social Media Images Guide

Your Social Media presence is now more important than ever. When advertising your brand or business online – ensure only the highest quality of content reaches your customers and clients. Since every social media platform has its own sizing requirements to optimize your images, it can be quite the hassle figuring it all out. Let us simplify the start of 2017! Below is Qode Social’s 2017 Social Media Image Guide in Pixels! Facebook 2017 Image Sizes Facebook cover photo dimensions: 828 pixels x 315 pixels. A few time and quality saving notes: Saving your cover photo as a .png will ensure your image will keep it’s crisp edges on text! You can also save for web to reduce load time. Facebook profile photo image dimensions: 180 pixels x 180 pixels Facebook link image size: 600 pixels x 314 pixels Facebook shared image size: 1200 pixels by 630 pixels Twitter 2017 Image Sizes Twitterbanner size: 1500 pixels x 500 pixels Twitter profile photo image size: 400 pixels x 400 pixels Twitter shared image size: 440 pixels by x 220 pixel Instagram 2017 Image Sizes Instagram profile picture image size: 110 pixels x 110 pixels Instagram square image size: 1080 pixels x 1080 pixels Instagram landscape image size: 1080 pixels x 566 pixels Instagram portrait image size: 1080 pixels x 1350 pixels Google Plus 2017 Image Sizes Google Plus cover photo size: 1080 pixels x 608 pixels Google plus profile photo image size: 250 pixels x 250 pixels Google plus shared image size: 497 pixels by 279 pixels LinkedIn 2017 Image Sizes LinkedInCompany Cover Photo: 1536 x 768 LinkedIn Profile Background Image: 1000 x 425 Profile Photo: 400 x 400 Company Logo: 300 x 300 Shared Image: 1200 x 1200 Pinterest 2017 Image Sizes Pinterest Profile picture image size: 180 pixels x 180 pixels Pinterest Pins in the feed sizes: 736 pixels x 1104 Clicked Pinterest pins size: 735 x Scaled Height Pinterest Board thumbnail: 736 pixels x 736 pixels Youtube 2017 Image Sizes Youtube channel cover photo size: 2560 pixels x 1440 pixels Youtube profile picture image size: 800 pixels x 800 pixels Custom Youtube Video Thumbnail: 1280 pixels by 780 pixels If you need any extra assistance optimising your social media images, Contact Qode Social today for a complete and comprehensive audit of all of your existing social media channels:...

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Social Media for Recruiting Millennials

Posted by on Jan 12, 2017 in blog

Social Media for Recruiting Millennials

If you’re looking for millennial talent to add to your employee base, social media is a great tool to use to find them. It’s estimated that 86% of the people that have been working for 10 years or less are using social media to research employers and to find jobs. Social media should definitely be considered as a prime tool for your recruitment efforts. Here are some tips you can use to reach out to millennials using social media to generate a favourable response. The Popular Media Platforms for Millennials While Twitter and Facebook are definitely popular platforms for millennial’s, don’t ignore Snapchat and Instagram. The majority of the younger crowd are hanging out there as well and using it as a tool to find new employment opportunities. Build Relationships You don’t need to wait for younger people to be looking for jobs before starting new relationships with them. It’s easy to connect with the millennials that are in your industry through networking sites like LinkedIn. Get on their radar early so they’ll know who to contact when they are ready to look for a new job. Targeted Facebook Ads Use Facebook as part of your recruiting efforts by putting up targeted ads. You’ll be able to reach scores of qualified potential employees this way. Use the “occupational targeting” setting to make sure that your ads are reaching Facebook members that are in the same industry. Make it Visual You can create interesting recruitment ads by simply making them visual. Videos and pictures of your staff or a visual presentation of the office space will help share the story of your services and products. Create a more meaningful impact with your ads through the use of infographics to generate more interest in your job postings. Receive Feedback Millennials generally tend to be concerned about the morals of a company and want to be closely associated with companies providing superior products and great customer service. For this reason, it’s important to keep track of your branding reputation online by checking out review websites such as Yelp. This way you can find out what others are saying about your business. You can bet your bottom dollar that millennials will be checking out your company on the internet to find out everything they can about it before submitting their resumes. To find out how social media platforms can be used as effective recruitment tools, please visit Qode Social at www.qodesocial.com or call us today at 416-226-0563. Qode Social: social media marketing management Toronto. > Don’t ignore the power of social media when you’re trying to attract millennials to your...

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