New Facebook Reactions – like or dislike?

Posted by on Feb 24, 2016 in Discussion, Social Media Trends

New Facebook Reactions – like or dislike?

Today, Facebook introduced a new update to the “like” system; now users can use “Reactions” to express emotions on posts. The update allows Facebookers to choose one of five new emotion buttons – “Love,” “Haha,” “Wow,” “Sad” or “Angry”. On a desktop, you hover over the like button with the cursor to see the new emotions. The function of the like button itself won’t be affected, as clicking on the like button will just give the traditional thumbs up. These five reactions are the first wave of new emotions to be introduced to Facebook this year. Facebook is expected to debut other “Reactions” but have kept quiet about a heavily sought after “dislike” button. The updated feature received mixed reactions online- some users are happy that they are now able to express different opinions on posts while others seem to find the update pointless: “Facebook Reactions just added new purpose to my life. Now you’ll all know which one of five emotions I am feeling the strongest” said user Chase Christensen. “In today’s version of ‘news that we will all freak out about that actually means nothing’… Facebook added Reactions.” responded Dan Amarante, another Facebook user. The biggest change may not be the “Reactions” themselves but rather the impact the new system will have on post and ad delivery- posts with positive reactions will have a better chance of being placed in timelines; overall, a posts’ positive/negative reaction ratio will affect how it reaches timelines. Will this become a trend among other social sites? Will Facebook introduce Reactions to Instagram? Do you like or dislike the newly added Reactions? Are you excited for Facebook to roll out more reactions, possibly a dislike button? Worried this new feature might have an impact on your posts? Contact us to bring on the positive...

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Social Media Dimensions 2016 – Facebook, Twitter, Linkedin, Google +, Pinterest & Youtube

Posted by on Feb 18, 2016 in Social Media Tips, Social Media Trends

Social Media Dimensions 2016 – Facebook, Twitter, Linkedin, Google +, Pinterest & Youtube

  Social Media is an integral part of branding and online presence. When advertising your brand on social media you want to make sure that everything is top quality; images, graphics and any visuals. Unfortunately, each social media feed is best optimized for different dimensions and sizes; a photo that looks good on Facebook won’t necessarily look good on Instagram (and vice versa). Below is the 2016 Qode Social media marketing guide to social media image optimization. Facebook Image Sizes 2016 Facebook cover photo dimensions: 851 pixels x 315 pixels. Always save as a png to keep crisp edges on text. Save for web to reduce load time, be aware of the overlap from the cover photo. Facebook profile photo image dimensions: 180 pixels x 180 pixels Facebook link image size: 1200 pixels x 627 pixels Facebook shared image size: 1200 pixels by 900 pixels   Twitter Image Sizes 2016 Twitter banner size: 1500 pixels x 500 pixels Twitter profile photo image size: 180 pixels x 180 pixels Twitter shared image size: 506 pixels by x 506 pixels    Google Plus Image Sizes 2016 Google plus cover photo size: 1080 pixels x 608 pixels Google plus profile photo image size: 250 pixels x 250 pixels Google plus shared image size: 497 pixels by 373 pixels   Linkedin Image Sizes 2016 Linkedin Profile background image size: Minimum 1000 pixels x 425 pixels, maximum size 4000 pixels x 4000 pixels. If you choose to make your image 4000px by 4000px, save to web with a lower quality to reduce load time. Linkedin profile photo size: 100 pixels x 60 pixels Linkedin Company logo: 400 pixels x 400 pixels Linkedin Business Cover Photo size: 646 pixels x 420 pixels Linkedin Company Career cover photo size: 974 pixels x 300 pixels   Pinterest Image Sizes 2016 Pinterest Profile picture image size: 165 pixels x 165 pixels Pinterest Pins in the feed sizes: 236 pixels x scaled height Clicked Pinterest pins size: Minimum 600 pixels x scaled height Maximum 735 pixels x scaled height Pinterest Board thumbnail: 225 pixels x 115 pixels   Instagram Image Sizes 2016 Instagram profile picture image size: 110 pixels x 110 pixels Instagram square image size: 510 pixels x 510 pixels Instagram landscape image size: 600 pixels x 450 pixels Instagram portrait image size: 1080 pixels x 1350 pixels   Youtube Image Sizes 2016 Youtube profile picture image size: 800 pixels x 800 pixels Youtube channel cover photo size: 2560 pixels x 1440 pixels Custom Youtube Video Thumbnail: 1280 pixels by 760 pixels Still need some help with your social media? Contact Qode Social today for a complete and comprehensive audit of all of your existing social media...

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How to Add Multiple Accounts on Instagram

Posted by on Feb 9, 2016 in Social Media Tips, Social Media Trends

How to Add Multiple Accounts on Instagram

Happy Tuesday! The Instagram Gods have presented us with the most important tool today – account switching! Now, instead of signing out and signing back into various different accounts, you can have them all neatly consolidated into one account. Neat huh? Here’s Qode Social’s step-by-step process on how to add accounts. Make sure you’re already logged into one of your accounts. #1. Click the three dots in the top right corner of your screen. This will take you to your settings. #2. Scroll down and click “Add Account” #3. Enter the account information for your other Instagram account #4. Voila! You’re done. Now you can switch in between your Instagram accounts.  For more tips and trends, follow Qode Social on Facebook, Twitter, Instagram, Pinterest, Google...

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Top 3 Reasons Why You Should Never Buy Facebook Likes

Posted by on Feb 8, 2016 in Social Media Tips

Top 3 Reasons Why You Should Never Buy Facebook Likes

Social media can be a scary virtual place sometimes, especially for the generation who adopted it, instead of growing into it. I’m look at you, Generation x & Baby Boomers. Bringing your business or service online for the first time ever can be a tumultuous experience if you’re not computer savvy. So, what’s the most important social media marketing tip that you should know? Don’t purchase Facebook likes – under no circumstances, even if you only have a whopping 2 likes on Facebook. Social media is a marathon, not a sprint. If it takes you 3 years to grow a substantial following, then so be it. If you just created a Facebook page, invite all of your personal contacts to like your page. If you don’t have a personal Facebook page, don’t sweat it! Add a “like us on Facebook” to your flyers, menus, or receipts. With some regular interaction, you will grow an audience. Not sure how to do that? Give us a call – we can help you out for sure. Qode Social’s Top 3 Reasons Why You Should Never Buy Facebook Likes: 1. Purchased Facebook likes alienate your actual fans Customers know how to spot inauthenticity a mile away – especially on social media. If a page has 1,211 Facebook likes, but zero interaction on any of their daily posts for more than a month – it’s pretty safe to say that their likes have been purchased. Especially if the only interaction otherwise is that page liking their own posts (sigh, don’t do this). It’s okay to start out small – 100 real followers are 20x better for you than 1,200 fake ones. Pro-tip: If you’re considering to hire a social media company, do your homework. Are their likes purchased? Don’t trust your business with other social media marketing companies who use spammy short-cuts. Your clients won’t trust a business that use spammy short-cuts either. 2. Targeted ad campaigns become useless If you choose to use Facebook advertising down the road, which you definitely should consider, your results will be severely skewed. This makes it very difficult when you are trying to advertise a contest or sale – once Facebook likes have been purchased, they cannot be removed. Plan ahead. 3. It’s a waste of money You should aim to connect people, not collect fans. When you are purchasing likes, what exactly are you receiving? An inflated number, and nothing more. If any of these spam-bots do comment or interact with your page, you don’t know if they are based in your desired location, they may not speak your language, and they likely are going to post low quality content. If Facebook deems the quality of your page too low, they can actually delete it. Save your money, and invest it into a targeted Facebook Ad campaign instead. We can do that for you. Aim to...

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